Ferrari ‘Under the Skin’

Patricia Urquiola realizes for seventy years of Ferrari a traveling exhibition aimed to tell the story of the prestigious Italian automotive company, showing its more hidden aspects and unpublished materials. The exhibition will give visitors the possibility to go ‘under the skin’ of Ferrari and to study the engineering design of cars, in addition to giving a look at the secret world of the study of the car design and techniques less seen for the creation of the external shape of the cars. The exhibition aims to identify the design of cars in scope of overall practice of design and production.